Spec Ad #27 - Amazon Prime - As Easy As 1...2...Infinity?!
Amazon Prime is immensely popular in the U.S. and has set the standard for online membership plans.
Amazon Prime's subscriber base is still growing. And there may be some people who are still on the fence regarding the plan because they're unsure of its perks and advantages. With that in mind, this spec ad for Prime breaks down the benefits using numbers.
The numbers highlight the features of the Prime membership, along with its benefits to the consumer.
The large numbers grab the attention of the reader. And the concise text keeps the reader engaged all the way through the ad.
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