Copywriting ADdiction

You've grown as a person through each stage of your life. And Totino's Pizza Rolls have joined you throughout the journey. Prom rejection? Totino's softened the blow.  Graduation celebration? Totino's spiced up the party.  Bad first date? Totino's helped you forget.  Job promotion? Totino's made you realize how far you've come.  The crispy golden pillows gave you comfort through tough times. And lifted your spirits even higher during moments of success. As you look toward an unknown future, just remember one thing: 60 seconds is all what it takes to start the celebration or begin the healing process.

This Spec Ad for Shin Cup Spicy Noodle Soup is aimed at college students and young adults pulling all-nighters. Nongshim understands that hunger can halt any progress made during these intense study/work sessions. That's why Shin Cup's incredible spice and flavor energizes students and helps them combat drowsiness. Shin Cup Spicy Noodle Soup can also be prepared in minutes and lets one quickly get back to work.  Shin Cup Spicy Noodle Soup offers both comfort and energy, allowing the all-nighter crowd to focus on their important exam or project.

Da Bomb Ghost Pepper Peanuts Armed With Explosive Flavor And Heat. Calling All Spice Junkies. Thrill Seekers. And Daredevils. Mission Briefing All of your training has led you to this moment. Are you prepared to push your senses to its limits? Test site: Subject's mouth Objective:   Bombard taste buds with a megaton blast of flavor and a cloud of fiery heat that lingers on for what feels like an eternity. Godspeed, brave souls!

The sleek and modern design of the new Toyota Camry makes it perfect for the urban jungle. The Camry complements any city's architecture, allowing it to feel at home in a bustling metropolis. On the other hand, the Toyota Camry turns heads on the quiet streets of suburbia. The Camry stands out due to its sharp design elements, destroying the belief that family sedans must be stale and uninspired. The new Toyota Camry is cool enough to fit in with the big city. And sleek enough to wow your neighbors in the suburbs.

​ Children these days are growing up with social media and technology. They can access and learn new information in the blink of an eye, leading them to feel like they know everything. Due to this phenomenon, parenting has become more difficult. But there is hope.  Because some things  never  change - like a child's love for a  home-cooked Mac & Cheese meal .

This Spec Ad focuses on the impact of digestive health on a person's activities and lifestyle. Activities form the core of a person's individuality and an individual can't perform at his or her best when experiencing digestive issues. Activia yogurt takes care of one's health so that person can solely focus on a certain sport or activity.

Silence is Bliss. Silent Renaissance is a revolutionary party.  Personal space is created through headphones transmitting the music straight to the listener. Nonverbal communication is encouraged, giving you control over your personal space in the most public of events. Experience an auditory journey where music becomes your companion Connect with others using nonverbal cues : strip down social facades and create real bonds Silence is Golden (and Black). The dress code is strictly black and gold, the colors of royalty and fortitude. Silence is Rewarding. An Open Bar coupled with  complimentary refreshments keeps the party going strong throughout the night. Live Art starts at 11:30pm Performances start at 12:30am Don't miss out on this unique celebration of the human experience!  Tickets are $20 per person. Follow us on Instagram and send us a message to receive 15% off the standard ticket price.

This Spec Ad focuses on the nostalgic factor of the Sega Genesis Classics collection. It also specifies that players and their children can make new memories while appreciating the craftsmanship of past classics.

Martin Guitars' ads for signature artist models usually include lyrics from the musician's song. For example, an ad for Johnny Cash's signature guitar features lyrics from his song "Folsom Prison Blues". I continued this trend by using lyrics from the song "Crossroads", which was covered by the band Cream. Eric Clapton gained much of his success during his three years with Cream in the 1960s. It was their American tour that cemented Eric Clapton's status as a guitar virtuoso. Anyway, I used the lyrics to remind  consumers to act quickly so the opportunity to own these great guitars doesn't pass them by.

I don't have much time to play video games but I try to sneak in a few hours of Overwatch every weekend. There are rumors that the game is waning in popularity... So let's change that by making their website copy more inclusive and personal . Original Overwatch Website Copy My Edited Version The simple replacement of 'the' with 'our' makes a world of difference. The phrase 'Fight for OUR Future' makes the stakes feel more real than 'Fight for the Future'. The wording of the backstory has been tweaked to make it flow better. And sentences have been shortened to provided eye relief for readers. I hate boring call-to-action button text so  'Explore the game' has been changed to 'ANSWER THE CALL', which also ties back to the backstory. What do you think of my changes? Do you think my edits would have any effect on increasing the player-base?

Sriracha was created by a hard-working immigrant who used the flavors of his homeland to create something unique and wonderful. Sriracha has exploded in popularly over recent years and is a staple in non-Asian households. The backstory and popularity of Sriracha sauce make it quintessentially American. The sauce stands as a testament to the American Dream and should be considered an American staple, much like apple pie. Fun fact: Huy Fong Foods, Inc. only started distributing their Sriracha sauce to Vietnam in 2017.

Pop-ups seem to show up at the worst times. You can expect 2 or 3 different pop-ups to appear during the most crucial moments of your online session. The never-ending barrage of messages can lead to stress or even a serious migraine. With this in mind, the ad focuses on the effects of pop-ups on a user's mental health.

Why do people procrastinate? Because there is usually no reward for being early or no punishment for being on time. The promise of a reward or the fear of missing out is necessary to inspire people to take action.  Apply this knowledge and add a shiny new object into the mix. And voila! Pre-orders start coming in!

Ferrari 812 Superfast Limits Are Meant To Be Broken The name Ferrari is synonymous with tradition, glory, and racing pedigree. The Ferrari 812 Superfast honors the past but also reinvents the image of the 12-cylinder Ferrari vehicle. And what better way to ring in a new era than with the fastest road-going Ferrari ever built? The Ferrari 812 Superfast features a naturally-aspirated 12-cylinder engine, pumping out a staggering 789 hp (almost 60 more horsepower than its predecessor, the F12berlinetta). Ferrari engineers have squeezed every ounce of power out of the 6.5 liter engine by creating an intake system that maximizes the amount of air drawn into the engine. Horsepower means nothing without torque. That's why the 812 Superfast is capable of producing 718 newton meters of torque at 7,000 rpm (or 529 foot pounds of torque). Here's the mind-blowing part: 80% of this torque is accessible at 3,500 rpm, allowing the driver to experience breathtaking acceleration

It's the weekend. You're feeling bold . No more boring tasks and no more bland snacks . Your first step into a daring new world begins today with a bag of Lay's J alapeño Kettle Chips.  The moment is here. You open the bag. POW! The zesty aroma propels your senses into a state of bliss.  Here comes the first bite...  *CRUNCH*  The crisp explosion of flavor enters your mouth and just feels right . You regained a part of your soul lost from the dull week. Your senses are racing and you look down... The bag is empty. In your haste, you pounced on the bag like a lion on a gazelle! Strangely, a  calmness comes over you.  Why, you ask? Because you planned ahead and bought two bags! Lay's J alapeño Kettle Chips . Choose Bold Over Boring.

The Rolex Datejust 36: Everose Rolesor A constant force in the face of changing trends and fashions, the Rolex Datejust is the epitome of the luxury watch. It continues to be one of the most recognizable and sought-after watches in the world. And the future looks even brighter as we release the new Rolex Datejust 36 in Everose Rolesor. An Alchemist's Dream - Everose Rolesor Everose gold and Oyster Steel combine to form Everose Rolesor. Rolesor has been featured on our watch models since the 1930s and was officially trademarked in 1933. Why merge gold and steel to create Rolesor? Because Rolesor is an alchemist's dream -- maintaining the luster and virtue of gold while harnessing the strength and dependability of steel. Rolesor has always been one of the bedrocks of the Oyster collection and now we are honored to feature an Everose version. Stunning Dial The white 36mm dial is noble yet practical. The dial allows you to easily tell time but is distinctive enou

North Jersey has its share of great Ramen restaurants but my favorite has to be Menya Sandaime. Their ramen broth is so flavorful and rich that I'm drooling just writing about it. Don't get me started on their noodles... the perfect balance of firm and chewy. Even their bowls are beautiful and would fit better in a museum than a restaurant. Now if only their About Us page was crafted as well as their ramen.... The grammar, spelling, and overall flow of writing is odd and seems hastily written. I shivered while reading it and felt it was my duty to salvage the honor of my favorite ramen place. See the results below! You'll see that I fixed the grammatical errors and switched words around to heighten the impact of each phrase.  For example: I emphasized their motto by separating it from the rest of the paragraph. I bolded it to capture the reader's attention. Next, I simply changed up the order of the motto. Having 'Quality is our R

The concept for this ad revolves around the hectic lives of our mothers. They do everything for us and expect nothing in return. The hands-free feature of smart voice-assistants is meant to help people multi-task and accomplish more  in life. Who desperately needs an assistant or helper in their lives? BUSY MOTHERS. Especially busy mothers who don't get the credit they deserve.

The Audemars Piguet Royal Oak Launched in 1972, the Royal Oak changed the rules of luxury watchmaking forever. Its stainless steel design and transcendental shape proved that a watch's true value lay both in its form and function. Peerless Form The Royal Oak's design has been copied, but its essence has never be duplicated. Its spirit lies in each detail and component working together to complete a masterpiece of a watch. Bezel The bezel of the Royal Oak has been admired for its simplicity and elegance. The revolutionary octagonal shape of the bezel combined with 8 hexagonal screws create a striking look that exquisitely complements the human form. Case The Royal Oak's case continues this theme of form and function. The 37mm stainless steel case features glare-proof sapphire crystal and an open caseback that showcases the beautiful calibre 3120 movement. Owners and watch experts have simply described the case as 'art'. Don't let the aesthe

I recently saw an ad for edible.com's Mother's Day Sale. It was quirky and fun so I decided to check their website out. BOOM! I was instantly hit with bright variations of pink and purple, as if the site was designed by Elle Woods from Legally Blonde. I can't hate the design choice because the color scheme did its job of getting my attention and putting me in a heightened state of awareness. I then went to their 'About Us' section to learn more about the company and their mission. Only this well-known meme can truly describe my reaction to the page's writing style: Just take a look at this scrambled mess of pom-poms and unicorn kisses: Three Little Words, One Great Big Mission Our mission is simply  To WOW You! ® When it comes to a WOW, we think you know one when you see it. We’d love to tell you more about what our mission means to us: how we spend years developing our unique and inventive fresh fruit concepts, how we require that every pie

The adidas UltraBOOST is one of the most popular shoes in the world, mainly due to its BOOST technology. The BOOST technology is uses a special foam to return a portion of the energy it receives. This energy return helps runners and athletes perform consistently and even gives them a 'boost' in performance (pun intended). I decided to create this Spec Ad based on the similarity of the BOOST technology to the Law of Karma (cyclical theory of cause and effect prevalent in eastern religions).

This morning I woke up feeling energized! Why is this morning different than others? Because for the first time in 5 years, I went to bed early   (10:30PM). I am creating a new routine for myself, one where I go to sleep early and rise with the sun.  This routine should help me gain more self-discipline, leading to increased productivity and happiness. Here's a breakdown of my new morning routine: 5:30AM : Wake up. Take care of hygiene, drink coffee, eat breakfast. Meditate for 10 minutes to increase concentration. Walk around my neighborhood for 10 minutes to feel fresh and excited for the day. Check email, watch classic Simpsons clips to loosen up. 7:00AM - 9:00AM : Work on my blog without distractions. Take a 30 minute break to recharge my willpower. 9:30AM - Noon : Focus on securing copywriting gigs and sharpening skills by reading books and completing writing exercises. The main goal of the routine is to increase concentration and reduce distrac

Fortnite is the most popular game out right now, which begs the question: 'Why do we need to upgrade the site if it's so popular already?' Because it can actually make MORE MONEY and have a BIGGER PLAYERBASE. Feast your eyes on the changes I made: Original: Upgraded: The upgraded version focuses on the competitive nature of the game by using the aggressive word 'Rule' instead of passive words like 'Play'. I am not a fan of the word 'play' because it is boring and unimaginative. I eliminated almost every instance of the word (excluding its proper use in the call to action button). I also moved the 'Level up. Unlock epic loot.' phrases before the call to action. Why? Because I want the readers to be drawn in by the rewards and achievements. Other changes include separating and simplifying sentences. 'Want it all faster?' becomes 'Want it all now?' because urgency will result in  ACTION . Do you lov

Logitech G Pro Gaming Mouse The G Pro is a lightweight gaming mouse designed with professional eSports performance in mind. Tested By the Pros We created the G Pro with extensive input from top professional gamers. Their input helped create the ideal FPS gaming mouse worthy of eSports excellence. Proven Technology The G Pro inherits the beloved shape of the G100 and G100s gaming mice for the greatest level of comfort possible. The mouse also features our best optical sensor to ensure high performance and reliability. * Sorry guys, but this means that you can no longer blame your mouse for a missed shot! Unrivaled Optical Sensor The quality of an optical sensor can make the difference between victory and defeat.  Knowing this, the G Pro employs our most celebrated sensor: the  PMW3366 optical sensor . The PMW3366 offers pinpoint precision tracking that leads to the player becoming more consistent.   Consistency breeds confidence. And confidence creates the winnin